Handmadeology The Science Of Handmade

After some careful experimentation it seems that Etsy SEO and their own search algorithm might not be that complicated for long tail search terms. Read More »

Learn how to get professional looking product photography with $12 worth of equipment. Read More »

Have you ever wondered what it would be like to cut out the mundane tasks you spend so much time on so you could focus on creating the business you’ve always dreamed of? Read More »

Decide What You Need to Get Done Today. At the beginning of your day, perhaps over breakfast and/or a cup of early-morning coffee, decide what MUST get done today. Read More »

I’m not going to lie – most people who read this aren’t really going to like what it says. Because it’s scary. And hard. And there are no list-making, working-longer-hours, hone-your-craft shortcuts around it. Read More »

Customers look at your store policies to judge what kind of customer service you will offer; if there is nothing there they are likely to walk away. Read More »

One of the most powerful ways for a brand to connect with its audience is by emotion. Creative business owners often have a leg up over larger, more established brands when it comes to emotional connection Read More »

Looking for a cool diy project this weekend? Check out these diy kits and pdfs from Etsy. Read More »

Having a successful craft show experience means more than simply making a lot of money over the weekend (though that's great too!) Another factor to strive for besides immediate sales is directing your visitors and buyers to buy again from you later, either in person, or from your website or marketplace site. Read More »

Spring is finally here and we want to celebrate by showing off your amazing handmade items over on our Pinterest board.  Handmade Spring Collection For the next week we will be pinning items that the Handmadeology readers and fans submit on our new Pinterest board.  We have over 10,000 followers  and our new board already has 5,600 followers! Here are ... Read More »

Handmadeology Pro is an education and resource center for handmade sellers to take their business to the next level.  It is easy for a business to stall or become stagnant – not reaching its full potential – additional sales are possible!  Pro is for people who already have an Etsy shop, but want to see it thrive instead of just ... Read More »

Here is an interview with Jennifer from Indiemade and Jeanne Connolly the current featured Etsy seller. Read More »

In order to gain much desired readership of your blog, it helps to have an organized space. And a blog which your readers can rely on and visit in search of daily information, humor, or inspiration. Read More »

The Bootcamp is a LIVE course, where I'll be teaching you on the phone and we'll cover what I consider to be the "holy grail" on how to find more customers, systematize your manufacturing and production, create amazing marketing campaigns, understand what the media is looking for and finally get your products to the celebrities of your dreams. Read More »

Last week I covered a bunch of topics you can write about on your blog. I mentioned giveaways and how they can drive traffic, to your blog and shop, and can result in paying customers and returning readers. Today we are looking at the Giveaway Traffic Cycle. We will cover specific ways you can harness the power of a giveaway! ... Read More »