Creating a Remarkable Product
08. Apr, 2011 
6 Comments
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Purple Cow | by: debimcswaind
So how do you go about being remarkable or creating a remarkable product? If you have no idea what I’m talking about, then you need to read the intro to this post on my blog here.
If you know you need to be remarkable but aren’t sure how to go about getting there, don’t stress because I’m going to give you 3 tips to creating or revamping a product that will make it remarkable.
1) Study your competition.
If you have an Etsy shop, have you looked around at other shops that sell similar items as you? What’s different about their products? What makes them stand out?
Maybe you offer services online. Let’s take web design for instance. Have you researched several leading web designers? What’s different about the packages they offer? Do they include bonuses to their packages? Do they include extra revisions? Do they offer extended customer support? What is DIFFERENT?
2) DON’T COPY!
Eco-Friendly Baby - Washcloth Bib - Green Jungle Animals
That’s how my bibs are remarkable.
3) Market remarkably.
This is the second most important part of selling…IMO. Marketing that is.
remarkable marketing, what comes to mind? What stands out to you?
Yes, I do realize that these are huge billion dollar companies, but that doesn’t mean you can’t learn a thing or two from them.
Then you have to get your marketing materials in front of your target market. So that first requires knowing about them. Where are they at?
So, being remarkable takes a remarkableremarkable marketing.
To learn more about being remarkable, read Seth Godin’s book “Purple Cow” {affiliate link} available on Amazon.
Have any more tips on ways to be remarkable? Leave a comment below!
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Thank you so much for the fantastic advice!
Remarkable article!
Thanks for the in depth review.
♥ Godin’s ‘ The Purple Cow’ too.
Ya’ll are so welcome!