Backlinks are important for SEO because Google gives more credit to sites, shops, and blogs that have a higher number of quality backlinks. Google will consider these sites, shops, and blogs more relevant than others in the search results for certain keywords.
When Google calculates the relevance of a site, shop or blog to a keyword, one thing they highly consider is the amount of quality inbound links to that site, shop or blog. So in our search for backlinks , the number of inbound links is good but focusing on the quality of the inbound is more important, and is what really matter most.
If you have not heard, we just launched the Handmadeology Market. It is FREE to add your items to the Handmadeology Market. We do have an option to have your item featured for more exposure for only $5. Learn more about getting your items featured HERE.
By listing your items in our market you will be benefiting from our vast social media reach and our 5000 daily visitors. Also when you creat a listing in our market, you will create a strong backlink to your shop, website, or blog. Learn how to optimize your pictures to be found faster on Google.
Check out this video where I walk you through how to create strong backlinks for your shop!
As I talked about in the video creating hyperlinked text using your keywords is a crucial step for building backlinks.
Heather from BluKatDesign has done a great job with her backlinking here on the Market.
Here is her linting for her bib necklace:
Notice how she has a number of keywords hyperlinked in her description. They make sense and flow with the rest of the text. you don’t want to just start adding links all over. Google will notice and will not like it. You want to stick with 2-4 hyperlinked keywords per listing.
Below is a screen shot from Heather’s Etsy listing and you can see the keywords she is using in her Etsy listing are the hyperlinked words in her Market listing description.