How to not throw in the Etsy towel
How to not throw in the Etsy towel.
Unfortunately it’s inevitable that at some point in an Etsian’s life that things just don’t seem to be going very far, whether its slow sales or you’ve only been open a few months and people are still not finding you very often.
A lot of people go through a slow stage and will become disheartened that what they’ve worked so hard on isn’t getting off the ground, it can feel like there is no other choice but to stop working at it altogether or you might dreadful morning when you sit to your computer and SHOCK! No new emails NO-ONE LOVES ME!
I for one have been through that more than once and trust me its miserable, but don’t give up just yet and maybe have a go at a couple of my suggestions that I try when no-one loves me.
Now I only suggest this only if you literally can’t even bare to think about your Etsy shop, put it into vacation mode and ignore it for a couple of days then see how you feel. This is the only suggestion that involves sticking your head in the sand but sometimes needs must.
Forums, treasury’s and teams
You can’t forget that behind the front page exterior of Etsy is a huge community of amazing people with incredible ideas; join some new teams, make a treasury and becoming active in forums. Chances are you meet some new people and hopefully get some new traffic to your shop; it’s all about putting yourself out there so that people can see you!
No-one’s going to know your there if your sat with a harry potter cloak of invisibility on your head metaphorically of course.
Send some emails
No I’m not talking about to your Gran, I’m talking about people with craft blogs, who run online shops that take new sellers and shops in your area. Now I can’t guarantee that you will get replies but if you get 1 reply out of 10 emails with some interest then that’s success in my books!
However when you next want to throw in the towel remember where you emailed last so you don’t email them again. No one wants to start there Etsy career with a restraining order.
This suggestion is only really if you can stand to be near your Etsy shop, get some more of your items listed and people will come to your shop, maybe include you in a treasury or add you to their favourite shops for the future and maybe even make a sale.
Adding new items will also keep your shop looking fresh, try and switch the order of your shop and utilize your featured items.
No self respecting crafter should be without a blog; you can get a totally free blog from www.blogger.com and personalize to your own taste.
The fact of the matter is that mankind is notoriously nosey and we seem to love having a peek into other people’s daily lives. Once you have a blog use it often whether its sneak peeks of new items, day to day life or pouring your heart out.
People like to know the person behind the craft and you can sneak some shameless self promotion in there but don’t go to nuts.
You might find working on your blog and building your followers spills over onto your Etsy.
Promote someone else
Stick with me on this one; I honestly think no one would sell a thing online if it wasn’t for people promoting other sellers. Even if it’s just a little blog mention with a picture chances are if you contact them to say they’re featured they will promote your blog to let their fans know they’re featured somewhere which means they’re fans coming to your blog.
Etsy selling shouldn’t be a selfish venture, always support and promote others because in turn they may do the same for you.