Sunday , 19 September 2021

Jewelry Photography Tips For Etsy Sellers

Vintage Camera Retro Pop Art Print

Vintage Camera Retro Pop Art Print | by: monstergallery

FablesBoutique says:

I just wanted to share some tips I’ve learned from years of fiddling and fighting those dreaded jewelry pictures.

#1 KEEP IT ON WHITE! Seriously, this is the cleanest most professional way to go. Go get a poster board (white), lay it where there’s good light, and start shooting.

#2 But the photo came out blue, yellow, etc….

Not to fear. It’s not a bad photo! Here’s what you do. You take Microsoft Photo Editor, which is usually on most PCs. You go in, you click Photo, you click Color. Then you click “Enhance Color” on the top right. A little cross-hairs looking circle will pop up and the instructions will say “Click on a part of the photo that should be white”. Did your white poster board turn out blue or yellow because of the light? Just click on the poster board background that SHOULD be white….and wait for your jaw to drop. It’s like an instant fix.

#3 Details are so hard to get! No, not really. In the same program, go to Photo, Brightness and Contrast. Unless you happened to photograph at night, you generally will NEVER need to use that top bar that say brightness. If you want the background, etc to look brighter and the photo’s a bit dark (and step 2 didn’t fix the brightness), then go to the bottom bar that says midtones only. Slide it up until it looks right. Details not showing up? Move up the contrast bar little bit by little bit until those details pop!

#4 Color, color, what to do! Generally step 2 will fix ALL color problems. Seriously. But if it doesn’t, here are some more tips.

If your photo is too blue: Go to the color bar in the middle, slide the little bar down to blue, then go to amount on top and slide it down. Then go to the bottom bar named saturation and slide it up.

If your photo is too yellow: Move that center bar up to yellow on the rainbow scheme there, and do the same thing you’d do for blue.

You can do this for any color.

If the colors are ok, there’s not too much blue, pink or yellow, then just go down to saturation and move it up a bit to make the greens greener, the reds redder, etc. Makes a more vibrant photo!

#5 CROP!!! DO NOT waste your time trying to put the lens of the camera right up against the item to get a good picture. It doesn’t work, it turns out blurry every time, and it makes you have to buy a new camera because you probably threw it across the room after about four items. Take your photo so that there’s a good amount of space (white) around the entire item. just center the item. Then crop it. The resolution will stay, and you can zoom right in to whatever artistic or dead center image you want. =)

#6 ANGLES! Please don’t just shoot it straight on. Do you ever see models standing with their hands to their sides looking straight at a camera? No! Because it’s unflattering and boring. Don’t do that to your jewelry! Take it from the side, tilt the camera a bit so that when you look at the photo straight it looks like it’s sitting on a slanted surface. Take pictures from ALL angles. Ask yourself this…if I were looking at this in a store, how would I turn this item so I could see everything about it. Take your 5 images based on that and make the most artistic and beautiful one the front photo.

Hope this helped someone out there! =) let me know if you have any other questions about Microsoft Photo Editor. When I started using it, it took me 20 minutes to edit a photo. Now I can edit even the worst photo in under a minute. =)

OH and you can resize your photos using this program, too! Photo, Resize and then under the preset sizes use “web, large”. It’s perfect size for Etsy and will zoom well, too. =)

Generally you want to resize to 640×480.

Have a great day!

Join the Conversation in the Etsy forums Here!

Giving important Etsy forum threads written by the Etsy community a second look, so Etsy sellers can Read, Learn, and Apply!  Find more Etsy Tips Here!


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  1. this is a great article… LOVE the tip about how to get the white white.. I didnt know about it and all my backgrounds have been the dreaded blue!

    Thanks for sharing :)

  2. What if you “have” to shoot on a non-white background? I work in silver and it really disappears against white.

  3. nice article. that white balance is always tricky. interesting perspective, too. i used to shoot all my photos on white backgrounds and then kept reading in the etsy forums that white backgrounds for jewelry did not attract buyers as much as a gray background or some sort of staged background. i guess it all comes down to personal taste.

  4. I guess I thought a light gray background was considered the most professional but found your article very interesting. I am going to try the white and natural light and see how it looks. I can certainly use all the help I can get to improve my photos. Thanks for all the good advice.

  5. It might be nice if you could have suggested an alternative image editor for Mac users, maybe something like GIMP.

  6. Great article!
    I have a white poster board and it’s what has worked the best.
    I have two questions though:
    *what if you are shooting a white item, such as a white hat???? what background should I use then?

    *I don’t have this particular editing program, I use PICASA which now has Picnik built in… I can kind figure out where those buttons are but it would be great if you could have an article about this particular software.

  7. What a great article. Most helpful. Thank you for writing it.

  8. Thanks for the tips! I always always read the picture taking and photo editing tips here on handmadeology. I use Corel PaintShop Photo Pro and a home made light box with a white background, in the past I was using florescent lights to light my products but now I take the entire light box outside to use direct sunlight as my lighting source as a tip learned hear on handmadeology. Your editing tips are helpful and accurate as well. Thanks again!

  9. Thank you so much!!! I just recently started with some childrens jewelry and was so lost!!!

  10. Good tips! I have to agree with Jill, though. Silver really does tend to disappear on white, black might work, you need to adjust (either in camera or with editing), just like for white, so that it shows up as actually black. Black will give more of a contrast with the silver & make the item ‘pop.’ Also, I would add to get at least one close up, using your cameras macro setting, cropping doesn’t necessarily have the same effect & the macro setting prevents the blur you would otherwise get. There are lots of choices for editing programs (many are even free) & they often work pretty similarly to the program mentioned in the article, so you can use a lot of the same advice. Thank you for the helpful article!

  11. This article has been really helpful. Thank you for sharing what works for you. I think we all need to find what works and we could not do it without the helpful info. Thanks, again,

  12. These are great tips, however I am a little confused regarding the resizing of the photo.

    “The optimal size for an item photo is at least 570 pixels wide. Etsy retains the aspect ratio of your original, so the height is variable.

    If you upload an item photo that is less than 570 pixels wide, Etsy will center your original, smaller image on the listing page in the image space.

    Horizontal (landscape) orientation images or square images are recommended over vertical (portrait) orientation images for the first photo in the listing. This will ensure the center, focal-point of the image appears in the cropped thumbnail views.”

    Are finding that resizing to resize to 640×480 works better?

  13. These are good tips. The things I have the hardest time photographing are clear and transparent – quartz crystal, clear Swarovskis, etc. I still haven’t found a way to keep them from looking washed out or disappearing entirely.

    I do find that white items disappear on a white background, so I’ll go with something that has a little colour, like a light grey. Extremely dark things also don’t do well on white, I find they often lose a bit of detail. I’ll usually go grey with those, too. My backgrounds of choice? I go to the local craft store and get sheets of scrapbooking paper. You can get plain white in some interesting but subtle textures.

  14. do you know of other free programs that offer a similar feature? I am unable to download microsoft photo editor.

    thanks for this great post!

  15. Buying products at eCommerce solely depends on the photograph of the product. As for as Etsy is concerned, it’s all about hand made products. So photography must be realistic and attractive. These tips would definitely help the sellers to boost their sale. Thank you.

  16. This is a great article, very helpful! Thank you for sharing your tips and ideas, can’t wait to try them.

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