Submitted by: Do Cats Eat Bats
This past weekend, I vended at an outdoor show for the first time. I’ve done craft fairs before, but setting up in a field presents many challenges that I didn’t have to deal with in an art gallery or indoor communal space. As I suspected, I learned a lot about what works, what doesn’t, and what’s just plain out of your control when you’re showing your work outside!
Your displays probably aren’t secure enough. Most outdoor vendors know the importance of staking and weighting down tents so that they don’t become airborne in a strong wind (and if you didn’t know that — yes, it really is THAT important.) I’d heard horror stories about flying tents taking out a fellow crafter’s entire stock, so was extra paranoid about securing mine, and the tent did just fine. The added bonus of a good secure tent is, you can tie things like easels and table legs to the tent’s supports for extra stability.
It was the other parts of my display, which I really wasn’t worried about, that succumbed to Mother Nature. (more on that in a bit.) Free hint: If the back supports of your necklace busts are cardboard, they will turn to mush if heavily rained upon. Duh. That didn’t even occur to me, and those are now in the trash and will need to be replaced with something more impervious. If you can easily knock a display over with your hand, the wind can knock it over too. Are you planning on reusing your empty boxes by draping them in some nice fabric and placing them on your table to create height? Don’t leave them empty — a bad wind will send them flying even if they’re duct taped to your table. I stuck a couple of hardcover books in each one and that helped weigh them down against wind.
Next time I’m going to vend outdoors, I’ll take my displays outside on a windy day, throw some earrings or necklaces on them, and see how they behave. I don’t want any more surprises!
But even if you do everything right, the weather may still defeat you. As the show was opening Sunday, a freak storm with strong winds blew up out of nowhere. I was horrified when I actually saw one of my weights — a big bin full of kitty litter — become airborne. I’m sorry, but if the wind is strong enough to take out something that heavy, nothing short of Super Glue is going to hold down little sparkly pieces of jewelry! The most terrifying moment came when we were struggling to take down the tent walls — yes, they kept out the rain, but made the wind worse — and an entire folding table upended, spewing earrings and bracelets all over the ground.
I’m still working on solutions for serious storms going forward — if you’ve got a great tip for windproof jewelry displays that also create height and visual interest, I’d love to hear it! At this point, the best advice I can offer is to have a well-staffed table. I had a friend helping me but we needed more than two people to hold everything down during the worst of the storm. I really regretted sending my boyfriend home after he was finished helping me haul everything — a third pair of hands probably would’ve saved the table when my friend and I were racing to get the walls down.
Be flexible regarding your setup. I did a test run, in my living room, of my tent’s layout, finally settling on an L-shaped configuration of tables and easels with the entrance at the front and me at the back. When I arrived at the park at oh-my-god-o’clock Saturday morning to set up, I was shown to my spot and the person in charge casually mentioned, “oh, and people will be coming into your tent from both sides so you’ll want people to be able to pass through the tent.” Uh, OK then! So, on the fly I rearranged my setup so that the tables were on either side of the tent, and people could walk right through. It worked out OK, but next time I’ll arrive armed with a few different setup ideas just in case of unexpected layout requirements.
For even more art show tips from Do Cats Etsy Bats, check out the remainder of the post HERE.