My Etsy Story: ersimarina
1. Tell us your Etsy story.. how you got started in your craft and how you started selling on Etsy.
Believe me I’m serious when I say that I got started in my craft before I went to kindergarten. My mother was a desperate witness to that. Desperate, because I used to draw and paint on any available surface: walls, books, magazines, napkins -cloth napkins, mind you- and my own skin. I loved the walls. My mother didn’t!
I never stopped painting and drawing since then. Though my range of interests is wide and I also studied photography and literature, painting is the artistic expression I most identify with.
I opened my Etsy shop in December 2008 but neglected it soon after that. Important and complicated changes in my life drew me away, and I wasn’t able to take care of my online shop till January 2011. That’s when I decided the time had come for me to open the doors again. I have a day job, I run an Exhibition Hall, and time is a serious issue for me but I count on my stubbornness to keep going here.
2. What have you learned about business since you launched your Etsy shop?
I’ve learned that I am not a businesswoman! I made several serious efforts to behave like one but I finally gave up. I decided to be myself instead. I love having a shop here, it’s fun and I keep discovering other artists and crafters whose work is a joy to view. And this is what I want from my artistic experience: the joy of it. Not the long hours spent on studying yet another marketing strategy, not the gazillion articles on how to use social media best. I want to be able to create and show my creations to the world, not to be a slave to either of them.
I do admit my stance has consequences -like not having made a single sale on Etsy to this day! I would be a liar if I said I don’t mind. But I’d rather keep on being true to myself, keep my day job (that I like too, by the way) and rely on my direct, ‘live’ sales for additional income till the spell is broken and I start selling on Etsy too.
3. Tell us one piece of advice for new sellers.
Think carefully about who you are and what you really want. Don’t give in inch by inch to the pressure of being who you are supposed to be so you can become a successful seller. There is no benefit in gaining the market and losing your artistic soul in the process. Take all the time you need to feel your way into this market and to discover your own, personal approach to sales. I’m willing to bet you’ll succeed sooner or later.
Check out more Etsy stories HERE.
Want your story published here on Handmadeology? Submit your story HERE.