Etsy, craft fairs, Handmade at Amazon… they all make you want to rush home and start crafting from dawn until dusk and then sell it all for a big profit. Creating a profitable product line is a great goal to strive for, but unfortunately it does require more effort that just making pretty things and selling them online. Read More »
If you’ve done any keyword research in the past you’re probably used to dreaming about word variations and spreadsheets on a nightly basis. It’s something every shop owner goes through because choosing the correct terms to describe your products is key to getting your products in front of interested buyers. Read More »
So many new business owners take the trial and error approach to starting up their new company and most wind up quitting with the belief that the internet is just “too saturated with products” or they “can’t compete with the larger sellers.” While it’s true that a new startup can’t always be as instantly successful as the more established sellers, ... Read More »
When I was starting out as a product photographer, I found a lot content out there on how to take photos using natural light, homemade light boxes or the tent-like set ups that are available when you search for photo studios on Google or Amazon. Read More »
How to Land a Feature on the Etsy Blog If you’ve read Tim’s awesome Guide to Creating a Marketing Plan, then you know that guest posting can be a great way to grow your Etsy business. Earlier this year, I was featured on the Etsy blog sharing 10 Podcasts to Help your Business Thrive. The feature led to hundreds of new email subscribers, more ... Read More »
Marmalead.com is a simple way to perform Etsy SEO and pricing research. It's intuitive, fast, and powerful. Every Etsy seller will benefit from Marmalead. Read More »
And when I say we’ve failed… I mean we’ve failed. A lot. We’ve failed… a lot. And as Daymond John, one of the Sharks from the TV show “Shark Tank” said “Life is a cruel teacher. She loves to give you the test first and the lesson later.” The lesson in all this is to fail forward. And believe me, ... Read More »
As an online business owner, you work hard every day to survive in the competitive digital market. You will also follow a good business model and create marketing plans to grow your business. But are you still failing? Are you struggling to find your right audience? What is it that you need to learn and unlearn? Are you digitally well-connected with your customers? Read More »
Anyone who has ever started a blog knows that the saying “build it and they will come” is a myth. It's challenging to grow an audience from scratch. Read More »
Etsy understands buying intent, too, and is keenly aware of upcoming holidays they can leverage for marketing purposes, like the scenario described above. This awareness is demonstrated in their “Etsy Finds” emails, which often highlight upcoming holidays with curated collections themed around gift giving holidays. Read More »
Yet I’ve managed to get products to over 70 A-List celebrities - women like Angelina Jolie, Sandra Bullock, Jennifer Garner, Jennifer Aniston and Oprah… And I also turned my signature handbag into the “it” fashion item in L.A. Read More »
Etsy Promoted Listings is a topic that fuels a lot of conversations in the Etsy forums, or pretty much anywhere people discuss Etsy. Experiences with Promoted Listings vary widely, as do overall opinions of this important tool. Read More »
To help you create a winter wonderland, I've been enjoying working with DIY metallic snowflakes. The shimmer will add to your holiday décor and when you tell your guests that you made them, they'll surely be impressed! Read More »
andles are among my favorite things in the world. And although I love buying fresh candles off of the shelf, I'm always left with empty glass containers when the candles have burned out. Did you know that you can actually melt down those wax remnants and reuse those glasses to start fresh with your own DIY candles? Read More »
Etsy is a community full of passionate crafters and shop owners. They can spot a phony miles away. So come at this with authenticity. Meet some good people and let your community grow naturally and one day serendipity will take hold and good things will come your way. Read More »
The biggest shopping days of the year are almost upon us, so it’s time to make sure that your Etsy shop is social media ready—don’t let your potential buyers pass you up because they don’t know you’re there! Read More »
I run 2 shops. Superkid Capes™ has close to 5300+ sales on Etsy-which amounts to nearly 10,000+ actual capes and accessories being sold around the world. Elizabeth Brooke Designs has near 700 sales-which equals 1000 patterns, baby items, and scarves having made their way around the county. In its 4 years of existence, Superkid Capes™ has had the honor to be featured a number of times in "Etsy Finds", magazines, blogs, on Zulily, and television shows. Read More »
Etsy Shops, as a rule, like visitors. The idea behind this is simple and effortless: more traffic equals more sales. Read More »
Today, I wanted to share some of my best tips for staying productive when you work from home. The more comfortable you get with working at home, the more tempting it can be to procrastinate and become really unstructured with your days. Read More »
https://www.handmadeology.com/ The Science Of Handmade